Unlock and sustain your selling excellence
Our Practices
Sales Optimization
Fractional Leadership Roles
Sales Optimization
Validate your sales processes and fine-tune them for maximum efficiency through rapid sales diagnostics that will uncover opportunities across critical elements of your sales methodology such as tools, playbooks, KPIs, manager dashboards, and more.
Sales Enablement
Fractional Leadership Roles
Sales Optimization
Strategically align your sales tools, training, and content through our proven practice that quickly identifies gaps and solutions in sales competencies, adoption and benefits of selling tools, and how sellers are activated around your go-to-market plans.
Coaching
Fractional Leadership Roles
Fractional Leadership Roles
A robust Coaching program that addresses performance improvement as well as leadership development lays the foundation for high-performing teams and repeatable sales successes.
Once sales leaders understand how to coach their teams, increased performance always follows. But for most managers, proper coaching is not instinctive and must be learned and practiced.
Fractional Leadership Roles
Fractional Leadership Roles
Fractional Leadership Roles
Fractional sales leadership engagements offer companies high-quality, experienced executive on a short-term or interim basis. Whether your looking for sales strategy development, help in establishing and rolling out new sales processes, or daily leadership for your sales or enablement organizations, we have resources to augment your team on both short and long-term engagements.
Sales Optimization
Building Repeatable Sales Excellence
Having led sales organizations for Fortune 100 companies as well as small private firms, our advisors understand that strategy alone will not deliver sales results. Execution is everything!
That's why our approach to driving increased sales effectiveness combines a review of sales processes, both from the seller's and the buyer's perspective, and overlays this view with an assessment of the tools and playbooks of the organization. Then, rapid sales diagnostics can be performed to determine what areas can have the most impact to both results and internal efficiencies.
For organizations simply looking to develop or redesign sales playbooks to better align with their current sales motion, our advisors can offer valuable insights into the structure, content, and support requirements needed to keep playbooks relevant to your sales teams.
Sales Enablement
Aligning Tools, Training and Process
With over 25 years in sales and sales effectiveness leadership, our advisors bring a programmatic approach to more effectively enabling your sales organization by examining several key areas, including -
- Sales Competencies
- Learning and Development programs
- Sales Methodologies and Tools
- Sales Play Content
- Seller Activation Plans
We provide evaluations of selling skills across various sales roles, and work with your team to identify learning and development opportunities to address any gaps. Our approach also provides a diagnostic review of sales activation plans, including content, communication plans, product or promotion awareness, and measures of success for each specific program.
Whether you have a defined sales methodology that you created yourself, or make use of one of the established platforms in the marketplace, it's is critical that it aligns with your sales processes and playbooks. We can assist your sales operations team in confirming the linkage between your tools and processes, insuring the maximum impact to your sales professionals.
Contact us to hear more about how our proven practice and deliverables can support your internal enablement and sales operations teams.
Coaching
Coaching as a competitive advantage
While Coaching is seen as a key responsibility of any sales leader's role, it is often overlooked and mistakenly replaced with Managing or Mentoring...both important roles, but ones that lead to very different outcomes and impacts for the sales teams.
Our Coaching strategy is built upon a powerful yet simple framework, certified by the International Coaching Federation, that can be applied to virtually any sales process or leadership role. Sales leaders learn how to properly support and challenge their sellers through meaningful questioning as part of normal business conversations. This allows the leader to not only motivate the employee to take ownership of their actions, but also deepens the trust in the coaching process.
Our Coaching methodologies can been designed to support both performance improvement as well as leadership development. These programs often become the foundation of cultural change across organizations. Workshops are available for senior executive roles or small teams of leadership, upon request.
Contact us to learn more about the impact a formal Coaching program can have on your entire sales team, and our strategies for introducing this game-changing influence to your organization.
Fractional Leadership Roles
Leadership Support
Our advisors brings more than 30 years of experience in senior level roles in Sales, Sales Operations, Business Strategy and Technical Support functions across several technology-based organizations. With this breadth experience, we are able to integrate into teams quickly and establish an operational framework that meets the requirements of the assignment.
Our target clients for Fractional Leadership are --
- Start-ups at Series B - D funding needing to scale sales teams rapidly to show revenue growth
- Mid-sized companies needing to stand-up a stable and sustainable sales organization along with the supporting teams
- Professional Services firms who are needing to move into a more structured, process-driven sales organization.
- Large enterprise companies who are trying to revitalize parts of their sales organizations through enhancing sales enablement focus, implementing performance management practices, or establishing formal coaching programs.
About Gale Force Advisors
Marty Leavengood, Managing Director
Marty Leavengood started Gale Force Advisors in 2021 with the purposeful commitment of elevating the results of sales organizations and developing the leaders who will manage these high-performing teams. Leveraging over 25 years of senior leadership experience in roles that include global enterprise sales, sales enablement, and business strategy, he brings a programmatic approach to identifying and addressing the many business challenges faced by sales leaders in any size organization.
A recognized leader at all levels of sales management in his career, Marty also has been placed in leadership roles tasked with creating or redefining sales enablement and effectiveness throughout his career. It is this experience that provides a 360-degree view of a sales organization's entire framework that clients have found most valuable during their engagements with Gale Force Advisors.
Contact Marty to explore how our approach and practices can drive your sales professionals and their leaders to higher levels of sustained excellence.